REVENUE MANAGEMENT SOFTWARE
Run a successful business in a dynamic industry through automated room pricing
Optimise your room rates in real-time with RaccoonRev and Dynamic Pricing Rules.
By monitoring check-in lead time, room availability, and competitor rates, our integrated revenue management solution ensures your room rates are always optimised for maximum profitability and market competitiveness.
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Skip the workload and effort of manually adjusting your room prices across multiple channels and save time.
Maximise revenue and occupancy with dynamic pricing rules based on market demand conditions.
Implement competitive pricing strategies based on insights from your top competitors and win more bookings.
It’s easier to plan ahead with Revenue Management Tools
Say goodbye to the hassle of manually updating room rates. With RoomRaccoon’s dynamic pricing functionalities and RaccoonRev upgrade, you can create automated rules once and let the system handle the rest. Set it and forget it!
What Our Hoteliers Are Saying
“Using dynamic pricing has helped us boost our occupancy during slow seasons. It's made managing our rates more efficient and easier, and you can see the positive impact in our RevPAR.”
- FLORINA GIURGIU
HEAD OF SALES AND RESERVATIONS
"Having access to a dynamic pricing tool is invaluable. I would dread to think of the countless hours I would spend each week on competitive analysis and setting up all these dynamic tools.”
- JAKE BERRIDGE
OWNER OF THE BULL AUBERGE
RACCOONREV
Empower your revenue strategy without a dedicated manager
Leverage your competitors’ pricing strategies with RaccoonRev's competitor insights. You don’t need experience in revenue management or a dedicated revenue manager to stay competitive and boost your revenue with an elevated dynamic pricing strategy.
The RaccoonRev Upgrade is an integrated CompSet dashboard that helps you accurately track your bookings and benchmark your performance against competitors, ensuring you make informed and strategic pricing decisions.
DYNAMIC PRICING RULES
Know your next move with Dynamic Pricing Rules
No matter the market, no matter the scenario: build a rule of selected variables to respond to changing market conditions.
Increase Your Room Price
Hotelier Hot Tip
Using the RaccoonRev Upgrade, you could create a pricing rule to increase your room price by 20% if all of your competitors are fully booked over a specific time period.
Decrease Your Room Price
Hotelier Hot Tip
Using the RaccoonRev Upgrade, you could create a pricing rule to increase your room price by 20% if all of your competitors are fully booked over a specific time period.Stop Sell a Room
Hotelier Hot Tip
Create a pricing rule that stop-sells an “Early Bird” rate plan, which is usually heavily discounted, closer to the arrival date. This ensures that these special rates are only available to early bookers, helping you maximize revenue from last-minute bookings.Multiple Market Variables
Empower your pricing strategy with a comprehensive set of variables to create responsive pricing rules. RoomRaccoon's dynamic pricing and RaccoonRev functionality allow hoteliers to fine-tune their pricing based on critical market indicators.
Lead time to check-in
Adjust your room rates based on the lead time to check-in. By setting rules that increase or decrease prices as the check-in date approaches, you can maximise occupancy and revenue.
Occupancy
Monitor and respond to your occupancy in real time. Set pricing rules that automatically adjust rates based on your current occupancy levels. When occupancy is high, offer competitive rates to attract more bookings. On the other hand, when occupancy is low, lower your rates to maximise your online booking potential. After all, a room sold at a lower price is always better than an unsold room.
Competitor activity ***
With the RaccoonRev upgrade, access data on competitor price movements and adjust your rates accordingly. If a competitor lowers their prices, you can respond promptly to remain competitive. Similarly, if competitors increase their rates, you can strategically adjust your pricing to capture more revenue without sacrificing market share.
Real Hotels, Real Impact, Real Success
Slapen in de Molen experienced a 17% Year-on-Year RevPAR Growth thanks to RoomRaccoon's dynamic pricing tools. By utilizing RoomRaccoon’s Dynamic Pricing tools, Elco automated his pricing strategy and ensured that rates were optimised to adapt to seasonal fluctuations.
With RoomRaccoon’s dynamic pricing tools, L’Enclume could easily shape its pricing strategy by dynamically adjusting room rates. This awarded L’Enclume an astounding ROI, with a 30% increase in occupancy and a 12% year-on-year increase in RevPAR.
In a popular wedding destination, the Bull Auberge faced strong competition from larger properties in the area. Owner Jake used RaccoonRev to compare rates with competitors, ensuring they remained competitive and increased their occupancy rates to 80%.
No matter your needs, we’ve got your revenue management covered
For those ready to elevate their strategy or in need of additional tools, RoomRaccoon seamlessly integrates with leading revenue management systems through the RoomRaccoon Marketplace. Choose between integrations that provide the tools your hotel needs: from forecasting to complex algorithm-driven automation.
Additional Resources: Hotel Revenue Management
Hotel Revenue Management: Top Strategies for Success
Ever wonder how independent hotels are boosting their top line by 30-50%? The secret is smart revenue management.
The Ultimate Hotelier’s Guide to Identifying Your Hotel CompSet
One of the most crucial elements to securing bookings is ensuring that your prices are on point. That’s why keeping a close eye on your...
How to Use RoomRaccoon's Dynamic Pricing Rules
We’ve compiled a series of recommended rules you can use as they are or customise to match your guests’ specific booking patterns.
Frequently Asked Questions
For larger hotels (40+ rooms) that are more familiar with sophisticated revenue management software, you might benefit more from advanced revenue management systems like RoomPriceGenie or Lighthouse. These systems offer deeper insights and more robust tools for complex revenue management needs and are directly integrated within RoomRaccoon for your convenience. Browse the RoomRaccoon Marketplace for more.
RaccoonRev, on the other hand, is an expansion of the Dynamic Pricing capabilities. As an optional upgrade within RoomRaccoon, RaccoonRev incorporates additional variables to refine your pricing strategies further. It enables you to set up dynamic pricing rules that not only consider competitor room availability but also respond to changes (increases decreases) in competitor pricing. This means you can adjust your rates based not only on internal data but also on external market movements. Access to this competitor-based pricing adjustment is exclusive to users who opt for the RaccoonRev upgrade.
Entry
• Access to 7 standard dynamic pricing rules that can be customised.
• No additional custom rules can be created.
Starter
• Access to 7 standard dynamic pricing rules that can be customised.
• No additional custom rules can be created.
Premium
• Access to 7 standard dynamic pricing rules that can be customised.
• Ability to create up to 20 additional custom rules.
Enterprise
• Access to 7 standard dynamic pricing rules that can be customized.
• Ability to create up to 75 additional custom rules. To create pricing rules that consider competitor price variables, you will need to activate the RaccoonRev Upgrade.
